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How Inbound Selling Could Help When Prospecting for Clients

There is social selling and then there is what is referred to as inbound social selling and how it can be effective in gaining prospecting partners.

What are inbound sales exactly? It is a selling philosophy that takes on a more consultative technique. Instead of concentrating on the sales pitch, inbound sales are more about keeping track of buyers as they look and research, learning as much as possible about them, and helping steer them toward a purchasing decision.

Social selling is an...

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