If you are on LinkedIn are you using it to its fullest? Are getting the business and the leads you need to be a success in this new year?

Here are some tips for social selling on LinkedIn that may help you send your business to greater heights.

Remember, social selling equals relationship building which is a key factor when you’re on the LinkedIn platform. Relationships are of course important and a big factor when it comes to B2B businesses.

Social selling simply means using social...

If you’re in business or considering going into business you should be informed about all the latest technologies to help you succeed.

Whether it’s shoes you’re selling or service to help others, podcasting is one technology to think about in 2021.

Sure, social media can be helpful, as well as a website and full-on PR and marketing strategy but podcasting can bring your business to a new level.

Since its inception in 2004 podcasting has continued to grow and gain in...

Do you have some time on your hands during the nationwide lockdowns? Consider launching a podcast for your business.

Podcasting is also known as audio content and may build trust, help connect with an audience on a personal level, and up brand awareness.

While the topic may sound new, podcasting dates to the 1960s when radio shows aired in the U.S.

While some early radio programs were canceled by the end of the 1980s, what is sometimes referred to as the “digital audio revolution”...

If you are curious about what LinkedIn is used for these days, the answer is for all sorts of things. 

For instance, if you are a professional looking for a social media network to help build your brand, find a job, or network with other like-minded business professionals, you should be on LinkedIn.

LinkedIn is considered to be the largest professional networking platform with more than 660-plus members.

Those who are LinkedIn members utilize the social media site to stay in...

To edit or not to edit, that is the question.

If you are doing a podcast you might be wondering if you should or need to edit.

There are various ways and tools to help you do just that and it falls under the category of podcast editing.

Some podcasters go through their podcast with a fine-tooth comb looking for every error while others just let it rip with no editing period.

If you are someone who wants to do a bit of editing rather than letting it go raw, there are several options...

Dreaming of doing a podcast? Now is the time to get busy and while doing so you should be promoting it on social media.

It's no secret that podcasts continue to grow and have become more popular with time.

Recent data reveals 44% of Americans have listened to a podcast at some point, and 80% of those folks listen to at somewhere around seven podcasts per week. 

Big numbers could mean a big audience for your podcast and the opportunity if done correctly, money to be made.

However,...

Podcasts remain one of the most popular ways to connect with other people perhaps because they are easy to listen to and many offer interesting shows.

If you don’t think so check out some of these statistics for podcasting in 2020:

• More than 55% of the US population has tuned in to a podcast.
• Podcast listeners have grown 37.5% in 3 short years.
• In 2017, 40% of Americans 12 or older had turned into a podcast, compared to 55% in 2020.
• Around 75% of Americans are familiar with...

Starting a podcast is not for the faint of heart. There are several moving parts involved, from securing guests, recording, editing, uploading, and transcribing. 

I’ll admit, even after all these years of podcasting, it can be overwhelming. 

So when a platform like Anchor.fm seeks to remove all those barriers to entry, you can’t help but take notice.

Now there is no excuse not to start a podcast!

Anchor prides itself on being a free all-in-one podcast service and has...

Let’s be clear.

You don’t need podcast editing software to launch a podcast.

With an iPhone, headset, and an app like Podbean or Anchor, you can get your podcast online. But for a truly professional podcast, editing is a critical step.

Editing takes a bit of skill.

Podcast editors must learn how to cut, add music, balance, remove background noise, and so on.

But once you get the hang of it, you have a polished product that's music to...

Now that you have launched your first few podcasts or are about to, the next question is can you make it a success?

With diligence, professionalism, and attention to detail, you can. 

For example, instead of simply being on the air, these suggestions below could help you stay on the air and exist for a long time.

More than Launching

Once you've recorded the audio and uploaded it to your media host, there’s more to it than just getting your message out.

While many podcasters...