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Should My Company Use YouTube?

Uncategorized Mar 08, 2020

Should My Company Use YouTube?

 

Expanding the scope of marketing has increasingly become internet-centric over the past 20 years. Starting with basic e-mail outreach, we have reached an era of social media becoming one of the most effective ways of targeting your audience. And although placing banners on smaller websites, blog promotion, or even sponsoring Tweets can be effective, there is another option you may have yet to consider.

 

Aside from more limited forms of social media...

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How to build a following on LinkedIn

following linkedin Mar 07, 2020

 

How to build a following on LinkedIn

A presence on LinkedIn is now a requirement for relevant businesses. An active, growing audience is a goal to aspire to. Navigating the digital landscape is a new frontier for many professionals, but it doesn't have to be scary or difficult. Here are some tips for how to build a LinkedIn following.

 

Know Your Audience

An important thing to keep in mind when building a social media presence is that followers do not equal success. Yes, you want...

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How podcasts are changing the way people buy!

Uncategorized Mar 03, 2020

How podcasts are changing the way people buy

Podcasts are Changing Purchasing Behavior

Advertising trends generally change from year to year. When audio is predominant one year, video may become the trend for the following year. One of the key reasons for the popularity of audio during the last ten years is podcasts. As the growth of podcasting continues to expand, more individuals will be affected by the content. Advertisers and brands are becoming an important part of the industry. The...

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What is a social media manager and do I need one?

Uncategorized Mar 03, 2020

What is a social media manager, and do I need one?


Social media isn't all about sharing funny memes, posting your political beliefs, and connecting with old friends. It can make or break a business. An online social channel manager is one of the most important things you need in a business to keep clients, find potential customers, and help the business thrive.

Job Responsibilities

The job of a media leader online is to develop a company's strategy throughout all social channels. They need to...

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How To Sell IT Services

Are you curious to know how to sell more IT services?

You only have so much time in a day to go door to door. You can explain over and over again the same thing that you talk about regularly, but it takes to much time.

If you fall into any of these categories, this blog is for you, and I highly recommend you take a listen from somebody who has produced nearly seven figures for IT companies in the past.

Before I get into the meat and potatoes of this blog, I need to cover some of the...

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Get Employees to Create Content

Uncategorized Feb 18, 2020

Get Employees to Create Content

There's a significant problem companies are having nowadays. And that would be companies not being able to create enough content. The reason why is because, for obvious reasons, it's not very cheap. Creating content regularly or hiring a content creator costs a lot of time and also takes a lot of money to have done correctly. A typical content creator can charge anywhere between $1000 to $10,000 a month. I know that's a pretty large gap. But there are a variety...

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How to Take a Good Picture for Social Media

Building a business and brand is no longer dependent on the number of customers you have available in a set local region. You are no longer limited to promoting your business or brand within local newspapers, magazines, and traditional radio or television ad campaigns. Today, social media and the power of social sharing have taken to the forefront of online advertising and digital marketing realms. Knowing how to take a good picture for your online social networking presence is key to truly...

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How to sell a SaaS product

Uncategorized Feb 15, 2020

How do you sell a SaaS product?

This is a question that rattles a nearly 150 billion dollar industry is simple to answer but isn't an easy process to solve. 

The simple answer to the question is: Get more people to know about your product.

 

But how do you get more people to know about your SaaS product?

 

They can't just know about the product. They need to know what it does and why they need your product.

 

Let's face it. There are thousands of SAAS companies out there....

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How Recruiters Can Use LinkedIn

Uncategorized Feb 13, 2020

How Recruiters Can Use LinkedIn 

 

 The world of job recruiting has evolved over time. In the past, recruiting has been limited by money, resources, and competition. These days are rapidly disappearing, and innovation is setting in. The introduction of social networks has added unlimited possibilities to companies everywhere. Employers are now using social networks to identify the most qualified job candidates. One of the top websites that can be used by companies to find top...

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How Social Media Is Impacting The Food Industry

Uncategorized Feb 13, 2020

Before college students started launching international tech conglomerates from their dorm rooms, restaurants relied on radio, TV, food critics, and word-of-mouth advertising. But times have changed, and in these digital days, the Internet — specifically social media — is the top promotional platform for eateries.

 

When done right, using Facebook, Instagram, and Twitter can be a boon for food brands. When done wrong, however, catastrophe can strike.

 

You Must Promote...

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