When it comes to business growth, lead generation is critical. What is lead generation? Lead generation is all about your pipeline, having a steady flow of people ready to purchase your product or service. If that pipeline dries up, your business will soon follow. 

You can gather leads in several ways. However, lead generation has become more attainable in the last decade with social media platforms like Linkedin and Facebook. Both boast tens of millions of users, but which one...

If you are curious about what LinkedIn is used for these days, the answer is for all sorts of things. 

For instance, if you are a professional looking for a social media network to help build your brand, find a job, or network with other like-minded business professionals, you should be on LinkedIn.

LinkedIn is considered to be the largest professional networking platform with more than 660-plus members.

Those who are LinkedIn members utilize the social media site to stay in...

What is a podcast?

The 2020 Podcast is what used to be our parents “talk radio.” You can find a podcast on any topic or interest you may have. Podcast are available on streaming apps. They are often audio shows that are recorded weekly or in chapters. They tend to have a following and people come back week after week if they are interested in the topic or theme or they form a bond with the host.  According to Podcast Insights, “50% of American households are Podcast...

Finding and landing a job is more important than ever as we are amid the global pandemic. 

And one of the best ways to do this is via LinkedIn,  the professional networking platform that lets its members create business connections, hunt for jobs, and find potential clients.

The site also lets its users build and engage with their professional networks, access shared knowledge findings, and obtain new business opportunities.

Also, LinkedIn has mobile applications across various...

(Hint...the answer is yes!)

Did the coronavirus crush your entrepreneurial spirit? If so, read on. Here, we will take a look at why it makes sense to launch your own business now, ways to raise money, and options for when you’re not quite ready to step out into the world of business ownership.

A New Day

One of the most compelling reasons to launch a business now is that you can do it primarily online. You don’t have to get out and beat the streets, and you can...

Now that you have decided to start a LinkedIn account or get your current one in tip-top shape consider the following proper LinkedIn etiquette tips to make it shine.

Be Personal With Connection Requests

Personalize each connection request that you send to others first and foremost. You will most likely get a response and acceptance of your request by reminding the recipients of how you know them, as well as why they may want to connect. This is key when connecting with people you have...

Whether you’re a new podcaster or seasoned pro, you may be thinking about starting your podcast website. Maybe you’ve seen websites from Gimlet Media or Joe Rogan. Or you want a beautifully designed page like Twenty Thousand Hertz. Either way, this is an excellent thought to have. If you’re not sure where to start, this post is for you. 

What Is a Podcast Website?

As the name implies, it’s a website that’s a home for your podcast. A podcast is a powerful...

When creating a podcast, there are a lot of moving parts. To create a show your listeners will enjoy, you need the right equipment, editing, and quality, high-value content. You’ll also need a podcast host, and choosing the right one can sometimes make or break your podcast. I’ve done some short reviews on popular podcast hosting services like Podbean, Buzzsprout, and Anchor. Transistor has been one of the new kids on the block.

Podcast hosting and why you need one

When you launch...

When I think about the great hosts and interviewers of our time, I think about persons Howard Stern, Larry King, Barbara Walters, and Oprah. They led the way in creating profound experiences for listeners or viewers, whether emotional or controversial. 

Today, with the advent of podcasts, we have some excellent modern-day interviewers like Joe Rogan, TED’s Chris Anderson, and WTF’s Marc Maron. At the same time, now everyone can be an interviewer; no experience...

Mistakes happen but if you can learn how to avoid them that’s what counts.

For instance, when it comes to LinkedIn some folks are concerned that by using LinkedIn for business, they might do something wrong.

But don’t let that prevent you from using the social media platform for business and reap its rewards.

To make sure you don’t make an error (s) while using LinkedIn consider the following LinkedIn don’ts. Try these LinkedIn etiquette tips to help steer you in the...