What are B2B Sales?

B2B sales means “business to business” sales.  This means that one business sells a product or service that will help serve another business.  B2B sales are different than the more conventional B2C “business to consumer” sales.  B2C sales refer to a company selling to the public, otherwise known as retail.  These differ because the purchasing business can benefit from discounts and lower costs.  This is sometimes a...

Whether you have just signed up for LinkedIn or you are already active you might be wondering how many LinkedIn connections you can have.

The answer is not an easy one to answer since some say adding anyone and everyone who will accept your request is the best practice.

Being on LinkedIn and having connections is not just about being popular, it is about how the connections can help build your brand, services, or niche.  

People in the know recommend sending requests to those you...

From commuting costs spiraling out of control to better management of your time to having the liberty to follow your passion, more people are now choosing to work remotely. From the look of things, the trend is not going to decrease in the nearest future. According to Global Workplace Analytics, 4.3 million people in the United States work from home at least 50% of the time.

However, if you are considering joining the increasing ranks of those working remotely, it will be nice for you to know...

7 Best LinkedIn Automation Tools to Increase Your Network & Profile Visibility

There is no better way to market and publicize your product, and especially your brand, other than digital marketing.

Out of the several options available, if there is one platform that can give you a steady supply of network connections and job opportunities, it has to be LinkedIn. No matter the type of business you own, having a LinkedIn profile has now become mandatory.

Interestingly,...

How your Social Media Posts can Support your SEO Strategy

When you think about it, it is an insanely amazing idea to increase your website traffic from different social media platforms right? For many people-or so they assume, this is no brainer. However, you need to ask yourself how this is possible. When it comes to digital marketing, you need to invest in your website SEO strategy. If you are not, then don’t expect web traffic to just happen.

However, SEO is not entirely the only...

You probably think the headline of this article is clickbait. I don’t blame you.

Usually, pieces of this ilk try to sell you a “How to get paid on Instagram” course.

And these courses teach you how to create a Course on how to get paid on Instagram.

Despite the noise, Instagram continues to be a solid social media profile to grow your brand, expand your sales, and get paid. Here are some reliable data to back up that claim:

• According to TechCrunch,...

How do you schedule social media posts?

Social selling continues to be one of the most cost-effective yet best ways to increase your revenue. Social media connects the world, with 3.5 billion people spending at least 3 hours a day on their platform.

That means with the right content marketing distributed on social media, you can build your brand, increase your leads, and earn more revenue. 

But there’s a problem.

You only have so much time in the day to post and engage on social...

LinkedIn is a B2B lead generation magnet.

Some companies produce products and services for the consumer, while some companies sell their products and services to other businesses.

If you sell to the other businesses, then LinkedIn is the best social media platform for your digital marketing efforts. The goal of B2B marketing is to reach out to decision-makers that control the businesses you want to sell to and those people are on LinkedIn.

LinkedIn doesn’t have the billions of members...

Effective content marketing on LinkedIn can be tough. Yet you need to invest in it.

LinkedIn is the platform of choice for B2B decision-makers and other senior-level executives. If you run a B2B business, then you need to reach out to that audience.

The surest way to connect with this audience is through content marketing. It has been shown that executives and business professionals love relevant and actionable content.

According to Brafton, 45% of the people who consume LinkedIn content...

How To Make Money With Facebook Groups

You need to create Facebook groups and develop them so as to make money with Facebook groups. Developing your group doesn't need to be hard, and it doesn't mean you need enormous numbers for it to be beneficial. Little groups can without much of a stretch beat enormous groups with a large number of group individuals in them.

Since we as a whole, realize the business is an eager mammoth, we should routinely take care of it. By adding focused...