Do you want to start a podcast? 

Podcasting is a great way to share value and build your brand. It’s one of the easiest ways to get your thoughts out to an audience. 

But some of your favorite shows have expensive microphones, recorders, and mixers to get that studio-quality sound. Others have the benefit of editing, mixing, and mastering their content. 

These factors should not discourage you from starting your own podcast. 

In fact, if you...

When it comes to social media, there are few other powerful platforms like Linkedin. Particularly if you own a business, you can find your ideal clients, earn more sales, and grow your business. With 30 million companies on Linkedin, you can connect directly with the best in the game with increased engagement. Furthermore, 4 of 5 company decision-makers are on Linkedin, which means a bigger bang for your buck.

Since Linkedin has become a hybrid social network, you need to create the...

As of 2020, there are almost one million podcast shows in existence with over 30 million episodes.

That sounds like there’s lots of content to go around, right?

As statistics show, most of these podcasts aren’t getting listens and downloads. It’s the 80/20 rule all over again. Only 20% of podcasts are receiving 80% of the listens. For instance, if your podcast gets 9,000 downloads a month, you are in the top 5% of podcasts in the world!

Why is that?

A big factor could...

Linkedin has slowly transformed itself from an online resume to a full-fledged social media platform. LinkedIn now has over 600 million users, with a 40% daily usage rate. It has also changed to a network where you can engage and build relationships and trust with your target audience. That means more chances for sales, job opportunities, and business growth.

Linkedin is always looking to expand the ways you can share with your network. It added LinkedIn Pulse, LinkedIn Video, and soon,...

Generating leads on LinkedIn may sound a lot harder than it is. While it does take some time to get everything in order if you do it correctly these strategies below should help you generate more leads for your business.

Think of your LinkedIn profile as a digital business card and/or an online resume. It’s no secret it’s the first place many new businesses visit to research a new business contact or to hire someone. If you do it correctly, LinkedIn is a good way to generate...

Podcasting is a great way to connect with your audience. It also has a broad yet growing audience. Podcast Insights report that 50% of homes are ‘podcast fans,’ with more than 60 million listening to podcasts weekly. 

At the same time, running a podcast is by no means for the faint of heart. You need to have the right content, equipment, audio, and marketing to get some traction. Even then, your podcast listens, and downloads aren’t guaranteed. 

Of the...

LinkedIn for Growing Your Business

Have you just started a new business or thinking about one? If so on either account you should investigate LinkedIn and find out how to grow your business on LinkedIn.

By reading below you can learn some tips that have helped various companies grow their businesses with LinkedIn.

Why You Should Be on LinkedIn

Many experts believe LinkedIn is the globe’s most popular business social network. Did you know daily more than 600 million professionals use...

Podcasting continues to grow in popularity and reach. There are more than 750,000 active podcasts, with thousands of episodes uploaded monthly. It’s also a budding content medium with new podcasts starting almost daily. And with a pandemic year like we’ve had, it’s gained significant spikes since people are looking for more ways to stay entertained. 

You may be tempted to start your own podcast. But if you ask the best in the game, podcasting takes significant...

When it comes to social media and other platforms, views are a mixed bag. For some, like YouTube, views equal money. For others, views are simply a vanity metric. But for LinkedIn, views are a vital part of their landscape. Recently, Business Insider rated LinkedIn as one of the most trusted social networks. That means people are more likely to buy into you and what your profile says about you.  

What are Profile Views, and why views matter?

People are looking to connect with...

Podcasts are a great way in audio form to build your brand, increase customer loyalty, and earn revenue through ads or other monetization methods. Believe it or not, there are over 750,000 active podcasts today. While that sounds like a lot, podcasts are still somewhat in their infancy stages. Compare them to the 500 million blogs in existence, and you’ll see what I mean. 

That info is enough to make you want to start your own podcast. What you’ll come...