If you are on LinkedIn are you using it to its fullest? Are getting the business and the leads you need to be a success in this new year?

Here are some tips for social selling on LinkedIn that may help you send your business to greater heights.

Remember, social selling equals relationship building which is a key factor when you’re on the LinkedIn platform. Relationships are of course important and a big factor when it comes to B2B businesses.

Social selling simply means using social...

If you have been contemplating doing a podcast perhaps this is the year to finally get it started.

Podcasts are the thing to do these days for everyone from young to old, business people, kids, students, and even moms.

Before you hit the airwaves there are a few things that you should think about before beginning a podcast.

There are two big questions to ask yourself: Who is your audience? and What do you want the podcast to be about?

What's Your Podcast For?

Podcasting can be a great way to...

If you’re in business or considering going into business you should be informed about all the latest technologies to help you succeed.

Whether it’s shoes you’re selling or service to help others, podcasting is one technology to think about in 2021.

Sure, social media can be helpful, as well as a website and full-on PR and marketing strategy but podcasting can bring your business to a new level.

Since its inception in 2004 podcasting has continued to grow and gain in...

Are you looking to start a new venture or career in 2021? Consider starting a podcast.

Podcasts are growing year by year and now is the time to create one if you haven't yet. If this idea sounds like a possibility, and if you want to build an audience for your business there are various means to monetize a podcast effectively.

We say jump on the podcast bandwagon and start creating a successful podcast in 2021 for your future.

Big Growth Numbers

According to experts and various...

It’s an exciting feeling to start a podcast. You can’t wait to share it with your friends and customers, and you’re stoked to push out as much content as possible. Some people own existing businesses and see a podcast as a way to promote their services. Others see a podcast as a way to share their personality and expertise while making money through ads, merchandise, and premium content. 

If you fall in the first category, you will find some gems in this post....

Do you have some time on your hands during the nationwide lockdowns? Consider launching a podcast for your business.

Podcasting is also known as audio content and may build trust, help connect with an audience on a personal level, and up brand awareness.

While the topic may sound new, podcasting dates to the 1960s when radio shows aired in the U.S.

While some early radio programs were canceled by the end of the 1980s, what is sometimes referred to as the “digital audio revolution”...

What is an Executive Profile?

We all know that your organization’s branding is important, but what about your branding? Personal branding has become an important piece to the career puzzle, especially for those in—or on the path to—senior leadership. Building your executive profile is a crucial part of developing trust and establishing credibility. This helps you impress investors and instill confidence in the organization. However, the majority of executives don’t...

When it comes to podcasting, some of the best shows on the planet are interview style. Interacting with a subject matter expert or insightful guest can help listeners and easily become slam-dunk content. Despite being over 29 million podcast episodes in existence, the best always seem to be an interview. That’s because an interview connects us with someone who we would have never been able to reach before. If you have a podcast and you’re looking to interview someone, or...

Skip the traditional radio show or reading a blog, instead tune into a podcast for news or entertainment.

If you didn’t know already podcasting is the new blog and everyone from businesspeople to maybe even your mom is podcasting.

Popularity Rises

Podcasting has become more and more popular over the years and it’s easy to see why. It has a lot to do with the simple fact that most of us are glued to our smartphones from morning till night.

From the moment we wake up to the time we...

Do you want to start a podcast? 

Podcasting is a great way to share value and build your brand. It’s one of the easiest ways to get your thoughts out to an audience. 

But some of your favorite shows have expensive microphones, recorders, and mixers to get that studio-quality sound. Others have the benefit of editing, mixing, and mastering their content. 

These factors should not discourage you from starting your own podcast. 

In fact, if you...